The Rise Of The SDVoE Alliance

Commercial Integrator Article on SDVoE

By DANIEL J SAIT

One of the big stories to come out of this year’s ISE was the progress made by a new industry body, the SDVoE Alliance. Set up to promote the advantages of Ethernet and IP networks for video transport without compromise and latency, the body is looking to set a performance standard for AV over IP.

Justin Kennington, president, SDVoE Alliance, explains: “The Software Defined Video over Ethernet Alliance was formed around two central principles. It is now possible to take advantage of Ethernet and IP networks for video transport without the compromises to quality and latency that used be required. For the reason, the industry needs a performance standard for AV over IP.

“Also, because the network lets us decouple application from the infrastructure, the industry now needs a platform for creating software that takes advantage of this flexibility with new approaches to applications, as well as entirely new applications not previously conceivable. The Alliance seeks to address both needs by defining performance standards and offering a development platform for AV applications.”

So far the Alliance includes AptoVision, Aquantia, Christie Digital, NETGEAR, Sony, ZeeVee as founding members. Contributing members are DVI Gear, Grandbeing and IDK. Arista, Aurora Multimedia, Cleerline, HDCVT, Techlogix, and Xilinx are adopting members. So what benefits and advances is the group looking to deliver? Justin explains: “Installers will benefit from our approach to make AV over IP devices interoperable and to guarantee a performance standard without the compromises to image quality traditionally associated with AV over IP. Further, training is a central goal of the alliance. There is a knowledge gap in our industry that must be closed before AV installers and designers can fully realise the gains that are possible with AV over IP. The alliance’s goal is to close that gap.”

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ZeeVee

ZeeVee is a leading provider of AV signal distribution technology. The company has revolutionized the pro AV and IT industries with its award-winning encoders, decoders and software. Integrators and AV consultants rely on ZeeVee for its reliability, value and easy-to-install AV over IP, RF modulation and IP streaming platforms for enterprise, academic, government, healthcare, casino, museum, hospitality and retail customers. The company is a founding member of the SDVoE Alliance and a PSNI Global Alliance Vendor Partner. It holds a GSA schedule and its products are TAA-compliant. ZeeVee is headquartered in greater Boston with its European head office in Augsburg, Germany and Southeast Asian offices in Singapore.

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